Deine Aufgaben/Your tasks
Brand & Design Leadership
- Take ownership of the Design Team and define the creative vision and strategy for the Eye-Able® brand.
- Evolve and maintain a consistent visual identity across all platforms — digital, print, motion, and product.
- Act as a strategic partner to Marketing, Product, and Management, ensuring visual consistency and brand coherence.
- Mentor and support team members (currently 1 in-house Designer + 1 Freelancer) and prepare for team expansion.
- Foster a collaborative, feedback-driven, and innovative team culture.
- Lead the design of our website and web shop, collaborating closely with Marketing and Web Development.
- Own the UX process, focusing on accessibility (WCAG), responsiveness, usability, and scalability.
- Translate complex information into intuitive, inclusive, and visually engaging interfaces.
- Ensure brand and design consistency across all user journeys and digital experiences.
- Design high-performing visuals and animations for social media ads (LinkedIn, Meta, Google) and awareness campaigns.
- Create infographics, product visuals, illustrations, and banners that elevate our storytelling.
- Collaborate with Marketing to align design output with campaign goals and content strategies.
- Develop compelling layouts and visuals for whitepapers, one-pagers, case studies, and eBooks.
- Support Sales, Partner, and Customer Success teams with presentations, sales decks, and brochures that leave a lasting impression.
Cross-Functional Collaboration
- Work hand-in-hand with internal teams to strengthen our design system and ensure a unified brand experience.
- Participate in creative brainstorming sessions, proactively driving new visual concepts and brand improvements.
- Collaborate closely with Product and Tech teams to integrate accessibility-first design principles.
- Manage multiple design projects simultaneously while maintaining a high standard of quality and consistency.
- Use feedback, data, and accessibility best practices to continuously improve design outcomes.
- Maintain and evolve our design system to support growth, scalability, and visual coherence across all channels.